? Early Stage VC
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Singapore-based mobile games publisher Potato Play has raised $1.75m in a seed round led by BEENEXT, with participation from Atlas Ventures and Play Ventures
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The company will use the money to scale its sourcing and marketing operations, as well as expanding its technology capabilities
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Last week, Play Ventures has also invested into a Cyprus-based mobile game developer Colossi Games
? Previous Round
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In March 2020, Potato Play has raised $500k in a pre-seed funding round led by Play Ventures
? Products
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Potato Play is a data-driven mobile game publisher that aims to bring hybrid-casual games made by Asian developers to global markets
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Publisher’s team consists of industry veterans, that worked in such companies like Microsoft, Game Studios, Digital Chocolate, King, Ubisoft, and Gameloft
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Potato also has its market intelligence platform Potato Play SDK, that helps developers to track their games’ performance and enhance monetization capabilities
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Potato play has published such games as Merge Quest, Merge Rush Z, Epic Match Stars, Pocket Racing: Speed and Drift and Merge Survival
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The most successful title published by Potato are Merge Quest and Merge Rush Z. Merge Quest has been downloaded about 3.5 million times with a peak of about 651k downloads in July 2019
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In the third quarter of 2019, the company saw a sharp decline downloads. However, in 2020 Potato started to improve its statistics, thanks in large part to the growing popularity of Merge Rush Z game
SOURCES: POTATOPLAY
