Q2 2022: Store Intelligence Data Digest

Q2 2022:
Store Intelligence
Data Digest
—
Explore the Quarter’s Top Apps,
Games, Publishers, and More

Executive Summary: Highlights
Worldwide app downloads totaled 35 billion in
1Q22, a 2.5 percent year-over-year decrease.
App Store downloads fell 1.3 percent to 7.8 billion,
while Google Play installs declined nearly 3 percent
to 27.2 billion.
Subway Surfers was the top mobile game by
downloads globally, as well as in the U.S. and
Europe. The game reached record highs in both
adoption and consumer spending before being
acquired by Miniclip this quarter.
TikTok was once again the top app by worldwide
downloads in Q2 2022. Meta-owned Instagram,
Facebook, and WhatsApp took the next three spots,
while Snapchat rounded out the top five most-
installed apps.
The mobile market has shifted in the United
States, with consumer spending moving away
from games and towards apps. Consumers spent
more in non-games than games on the U.S. App
Store for the first time in Q2 2022.
2 © 2022 Sensor Tower Inc. – All Rights Reserved

Sensor Tower’s Mobile Insights team compiled the download estimates
provided in this report using the Sensor Tower Store Intelligence platform.
●Figures cited in this report reflect App Store and Google Play
download estimates for April 1, 2022 through June 30, 2022.
●Download estimates presented are on a per-user basis, meaning that
only one download per Apple or Google account is counted towards
the total.
●Downloads of the same app by the same user to multiple devices,
updates, or re-installs of the same app by the same user are not
counted towards the total.
●Android app install estimates represent downloads from the Google
Play Store only. Sensor Tower does not provide download estimates
for third-party Android stores.
About This Data: Methodology
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3 © 2022 Sensor Tower Inc. – All Rights Reserved

Market Overview: Q2 2022 Worldwide Download Growth
35.0 Billion
App Store + Google Play Downloads
7.8 Billion
App Store Downloads
27.2 Billion
Google Play Downloads
0
5B
10B
15B
20B
25B
30B
35B
40B
Q2 2021 Q2 2022
-2.5%

0
5B
10B
15B
20B
25B
30B
35B
40B
Q2 2021 Q2 2022
-1.3%
0
5B
10B
15B
20B
25B
30B
35B
40B
Q2 2021 Q2 2022
-2.9%
Worldwide App Store and
Google Play Downloads
Worldwide App Store
Downloads
Worldwide Google Play
Downloads
4 © 2022 Sensor Tower Inc. – All Rights Reserved 35.0B 35.9B 7.8B 7.9B 27.2B 28.0B

—
Top Apps by Downloads in Q2 2022
Top Apps

TikTok .
Instagram .
Facebook .
WhatsApp .
Snapchat .
Telegram .
Messenger .
CapCut .
WhatsApp Business .
Spotify .
Shopee .
SHEIN .
Twitter .
Meesho .
Amazon Shopping .
Netflix .
Zoom .
Pinterest .
Truecaller .
YouTube .
0 25M 50M 75M 100M 125M 150M 175M 200M
App Store Google Play
Top Apps by Worldwide Downloads
TikTok was once again the top app by
downloads in Q2 2022, the eighth time in the
past 10 quarters it’s held the No. 1 spot. Only
Zoom (Q2 2020) and Instagram (Q4 2021) have
surpassed TikTok in a quarter since the beginning
of 2020.
Meta held its place as the largest app publisher
on mobile. Half of the top 10 apps in Q2 2022
were from Meta, including Instagram,
Facebook, and WhatsApp among the top five.
Overall – Worldwide
Note Regarding Download Estimates
Our estimates include worldwide downloads for iPhone,
iPad, and Google Play for Apr. 1 through Jun. 30, 2022. Apple
apps and Google pre-installed apps are excluded. We report
unique installs only. Android estimates do not include third-
party stores. Figures represent aggregate installs of all app
versions, ex: Facebook and Facebook Lite.
6 © 2022 Sensor Tower Inc. – All Rights Reserved

Top Apps by Worldwide Downloads
ByteDance had the top two apps by App Store
installs in Q2 2022 with TikTok and CapCut.
CapCut climbed from No. 6 in 1Q22 to No. 2 this
quarter by continuing its expansion outside of
China, with downloads outside of China
accounting for more than 60 percent of its total
this past quarter.
VooV Meeting ranked among the top 10 apps in
Q2 2022 as China returned to remote work
during COVID-19 lockdowns. The app’s installs
were even higher than in Q1 and Q2 2020 at the
start of the pandemic.
TikTok .
CapCut .
Google Maps .
YouTube .
Instagram .
WhatsApp .
Telegram .
Facebook .
VooV Meeting .
Google .
Google Chrome .
Gmail .
SHEIN .
Messenger .
National Anti-Fraud Center .
Snapchat .
Twitter .
PinDuoDuo .
Netflix .
WeChat .
0 10M 20M 30M 40M 50M 60M 70M
iPhone iPad
App Store – Worldwide
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
iPhone and iPad for Apr. 1 through Jun. 30, 2022. Apple apps
are excluded. We report unique installs only (one download
per user). Figures represent aggregate installs of all app
versions, ex: Facebook and Facebook Lite.
7 © 2022 Sensor Tower Inc. – All Rights Reserved

Facebook .
Instagram .
TikTok .
WhatsApp .
Snapchat .
Messenger .
Telegram .
WhatsApp Business .
CapCut .
Spotify .
Meesho .
Shopee .
Speed Booster .
Truecaller .
Amazon Shopping .
Shopsy .
Twitter .
Pinterest .
Zoom .
MX Player .
0 20M 40M 60M 80M 100M 120M 140M 160M
Google Play – Worldwide
Top Apps by Worldwide Downloads
While ByteDance took the top spots on the App
Store, Meta continued to lead on Google Play
with the top two apps for the fourth straight
quarter. Instagram had its best quarter yet with
141 million downloads on Google Play, up 27
percent year-over-year.
Even following its removal from India, the
largest market for Google Play, TikTok has held
steady as a top five app. It ranked third this
quarter with 125 million downloads.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
Google Play for Apr. 1 through Jun. 30, 2022. We report unique
installs only (one download per User). Google preinstalled
apps are excluded. Android download estimates do not
include third-party stores. Figures represent aggregate installs
of all app versions, ex: Facebook and Facebook Lite.
8 © 2022 Sensor Tower Inc. – All Rights Reserved

TikTok .
Facebook .
Instagram .
WhatsApp .
Cash App .
Messenger .
Disney+ .
LiveIn .
SHEIN .
YouTube .
Netflix .
Google Maps .
Amazon Shopping .
Reddit .
Telegram .
Twitter .
McDonald’s .
Spotify .
Snapchat .
Zoom .
0 2M 4M 6M 8M 10M 12M 14M
App Store Google Play
Overall – United States
Top Apps by U.S. Downloads
In addition to being the top app in Q2 2022
globally, TikTok took the No. 1 spot in the
United States. Its nearly 14 million downloads
was more than four million ahead of the second
app, Facebook.
Amazon’s reign as the top Shopping app in the
U.S. ended this quarter after it had held the top
spot each quarter since Q4 2018. SHEIN, a fast-
fashion retail app based in China, had more
U.S. downloads than Amazon for the first time
in Q2 2022.
Note Regarding Download Estimates
Our estimates include worldwide downloads for iPhone, iPad,
and Google Play for Apr. 1 through Jun. 30, 2022. Apple apps
and Google pre-installed apps are excluded. We report unique
installs only. Android estimates do not include third-party
stores. Figures represent aggregate installs of all app versions,
ex: Facebook and Facebook Lite.
9 © 2022 Sensor Tower Inc. – All Rights Reserved

TikTok .
YouTube .
Google Maps .
LiveIn .
Instagram .
Google .
WhatsApp .
Disney+ .
Facebook .
Gmail .
SHEIN .
Reddit .
Cash App .
Netflix .
Google Chrome .
BeReal .
Twitter .
Planet Fitness .
Vrbo .
Amazon Shopping .
0 1M 2M 3M 4M 5M 6M 7M 8M 9M 10M
iPhone iPad
App Store – United States
Top Apps by U.S. Downloads
While TikTok and YouTube held the top spots
on the U.S. App Store, both experienced
substantial quarter-of-quarter declines.
TikTok’s installs dropped below 10 million for the
first time since the start of 2020, while YouTube
downloads fell 43 percent Q/Q.
Several social photo apps have found success
on the App Store using widgets released with
iOS 14. LiveIn ranked among the top five in Q2
2022, and BeReal gained popularity by prompting
users to share a more authentic, unfiltered
snapshot of their lives.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
iPhone and iPad for Apr. 1 through Jun. 30, 2022. Apple apps
are excluded. We report unique installs only (one download
per user). Figures represent aggregate installs of all app
versions, ex: Facebook and Facebook Lite.
10 © 2022 Sensor Tower Inc. – All Rights Reserved

Facebook .
TikTok .
Messenger .
Cash App .
Instagram .
WhatsApp .
Tubi .
Snapchat .
Bravo Cleaner .
McDonald’s .
Amazon Shopping .
Disney+ .
SHEIN .
Telegram .
Zoom .
Google Pay .
Spotify .
Netflix .
Hulu .
PayPal .
0 1M 2M 3M 4M 5M
Google Play – United States
Top Apps by U.S. Downloads
Facebook regained the top spot in the U.S. on
Google Play from TikTok in Q2 2022. Facebook
last held the No. 1 position a year prior in Q2
2021. Its nearly 5 million downloads this quarter
was its highest total in four years.
McDonald’s has continued to prioritize
adoption of its mobile app, incentivizing
consumers with a rewards program and easy
ordering. It reached the top 10 on Google Play
after ranking outside of the top 20 a year prior
following 47 percent year-over-year growth.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
Google Play for Apr. 1 through Jun. 30, 2022. We report unique
installs only (one download per User). Google preinstalled
apps are excluded. Android download estimates do not
include third-party stores. Figures represent aggregate installs
of all app versions, ex: Facebook and Facebook Lite.
11 © 2022 Sensor Tower Inc. – All Rights Reserved

TikTok .
Telegram .
WhatsApp .
Instagram .
Facebook .
Messenger .
Snapchat .
SHEIN .
VPN Super Unlimited Proxy .
Google Maps .
Spotify .
AliExpress .
Pinterest .
CapCut .
Disney+ .
QR & Barcode Scanner .
Twitter .
Booking.com .
Vinted .
1.1.1.1 .
0 5M 10M 15M 20M 25M
App Store Google Play
Overall – Europe
Top Apps by European Downloads
TikTok was once again the top app by
downloads in Q2 2022. Telegram rose one
position since last quarter to No. 2, while
WhatsApp fell one spot to No. 3. Instagram and
Facebook remained stable during the quarter at
No. 4 and No. 5, respectively.
France and Ukraine were Telegram’s fastest
growing countries by raw growth in Europe
during Q2 2022, while Russia remained the app’s
largest market by overall downloads.
Note Regarding Download Estimates
Our estimates include worldwide downloads for iPhone, iPad,
and Google Play for Apr. 1 through Jun. 30, 2022. Apple apps
and Google pre-installed apps are excluded. We report unique
installs only. Android estimates do not include third-party
stores. Figures represent aggregate installs of all app versions,
ex: Facebook and Facebook Lite.
12 © 2022 Sensor Tower Inc. – All Rights Reserved

Google Maps .
WhatsApp .
TikTok .
Telegram .
Instagram .
YouTube .
Google .
VPN Super Unlimited Proxy .
SHEIN .
BeReal .
Spotify .
Facebook .
Snapchat .
Gmail .
Vinted .
Disney+ .
AliExpress .
Google Chrome .
Microso! Teams .
Booking.com .
0 1M 2M 3M 4M 5M 6M 7M 8M 9M 10M
iPhone iPad
App Store – Europe
Top Apps by European Downloads
Google Maps became the No. 1 App Store app
in Europe for the first time since at least 2012
in Q2 2022. The app grew 20 percent quarter-
over-quarter to 9 million downloads amid the
restart of summer travel in the continent.
Germany, Turkey, and France were among Google
Maps’ fastest growing markets on the App Store.
SHEIN re-entered the top 10 for the first time
since Q2 2021. The U.K. overtook Russia as
SHEIN’s largest market in Europe on the App
Store in the past quarter. Spain and France
followed as the second and third largest markets.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
iPhone and iPad for Apr. 1 through Jun. 30, 2022. Apple apps
are excluded. We report unique installs only (one download
per user). Figures represent aggregate installs of all app
versions, ex: Facebook and Facebook Lite.
13 © 2022 Sensor Tower Inc. – All Rights Reserved

TikTok .
Telegram .
WhatsApp .
Instagram .
Facebook .
Messenger .
Snapchat .
QR & Barcode Scanner .
Secure VPN .
SHEIN .
Pinterest .
VPN Super Unlimited Proxy .
CapCut .
AliExpress .
Spotify .
Talking Ben the Dog .
Blood Pressure App .
Samsung Smart Switch .
Discord .
Lidl Plus .
0 2M 4M 6M 8M 10M 12M 14M 16M
Google Play – Europe
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
Google Play for Apr. 1 through Jun. 30, 2022. We report unique
installs only (one download per User). Google preinstalled
apps are excluded. Android download estimates do not
include third-party stores. Figures represent aggregate installs
of all app versions, ex: Facebook and Facebook Lite.
14 © 2022 Sensor Tower Inc. – All Rights Reserved
Top Apps by European Downloads
TikTok was once again the top App Store app in
Europe in Q2 2022. The app has held the top
spot on Google Play over the the past eight
quarters. However, Telegram was not far behind
last quarter with more than 13 million downloads.
WhatsApp rose by one position to become the
No. 3 most installed app in Europe for the quarter.
There was not a lot of turnover among top apps
last quarter. Secure VPN and SHEIN were the only
two apps to enter the top 10, at No. 9 and No. 10,
respectively.

Instagram .
Facebook .
TikTok .
Snapchat .
CapCut .
WhatsApp .
WhatsApp Business .
Meesho .
Telegram .
Messenger .
Shopsy .
Shopee .
Spotify .
Flipkart .
Truecaller .
MX Player .
PhonePe .
Speed Booster .
mAst .
Hotstar .
0 10M 20M 30M 40M 50M 60M 70M 80M 90M 100M
App Store Google Play
Overall – Asia
Top Apps by Asia Downloads
Instagram was the top app for the fourth
straight quarter in Q2 2022, followed by
another Meta-owned app, Facebook. Instagram
was the top app in India, and the country
accounted for nearly 65 percent of Instagram’s
installs in the Asia region.
TikTok, which held the top spot in the U.S. and
Europe, ranked No. 3 in Asia during Q2 2022. It
managed this despite being banned in India, the
largest market for app installs in the world, as
well as TikTok’s largest market until Q2 2020.
Note Regarding Download Estimates
Our estimates include worldwide downloads for iPhone, iPad,
and Google Play for Apr. 1 through Jun. 30, 2022. Apple apps
and Google pre-installed apps are excluded. We report unique
installs only. Android estimates do not include third-party
stores. Figures represent aggregate installs of all app versions,
ex: Facebook and Facebook Lite.
15 © 2022 Sensor Tower Inc. – All Rights Reserved

TikTok .
CapCut .
VooV Meeting .
National Anti-Fraud Center .
PinDuoDuo .
Quark .
WeChat .
Taobao .
Little Red Book .
Kuaishou .
Alipay .
Instagram .
QQ .
YouTube .
Youku .
Google Maps .
DingTalk .
Traffic Management 12123 .
UnionPay .
iQIYI .
0 5M 10M 15M 20M 25M 30M 35M 40M
iPhone iPad
App Store – Asia
Top Apps by Asia Downloads
ByteDance had the top two apps in Asia on the
App Store in Q2 2022. CapCut surpassed 20
million downloads, recording its best quarter on
the App Store since Q4 2019.
As China continued to enforce lockdowns
against a surge in COVID-19, including in
Shanghai, the country’s largest city, VooV
Meeting’s downloads in China climbed 47
percent quarter-over-quarter to more than 20
million. The app hit a new adoption record in
April 2022 with installs in its home market
surpassing 11 million, even higher than those
registered at the start of the COVID-19 pandemic.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
iPhone and iPad for Apr. 1 through Jun. 30, 2022. Apple apps
are excluded. We report unique installs only (one download
per user). Figures represent aggregate installs of all app
versions, ex: Facebook and Facebook Lite.
16 © 2022 Sensor Tower Inc. – All Rights Reserved

Instagram .
Facebook .
Snapchat .
WhatsApp .
TikTok .
Meesho .
WhatsApp Business .
Telegram .
CapCut .
Shopsy .
Messenger .
Spotify .
Shopee .
Flipkart .
Truecaller .
MX Player .
PhonePe .
Speed Booster .
mAst .
Noizz .
0 10M 20M 30M 40M 50M 60M 70M 80M 90M
Google Play – Asia
Top Apps by Asia Downloads
Instagram was once again the top Google Play
app in Asia in Q2 2022, ahead of Facebook and
Snapchat. Instagram accounted for 22 percent of
Meta’s Google Play installs in Asia in Q2 2022.
India was the largest market in Asia for
Instagram on Google Play, accounting for 70
percent of its downloads in Q2 2022. This was
higher than the share India contributed to any
other app in the top five, though India was still
the top country in Asia for each of these apps
with the exception of TikTok.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
Google Play for Apr. 1 through Jun. 30, 2022. We report unique
installs only (one download per User). Google preinstalled
apps are excluded. Android download estimates do not
include third-party stores. Figures represent aggregate installs
of all app versions, ex: Facebook and Facebook Lite.
17 © 2022 Sensor Tower Inc. – All Rights Reserved

—
Top Games by Downloads in Q2 2022
Top Games

Subway Surfers .
Garena Free Fire .
Stumble Guys .
Bridge Race .
Ludo King .
Roblox .
Tall Man Run .
Race Master 3D .
Candy Crush Saga .
Fill The Fridge .
PUBG Mobile .
8 Ball Pool .
Merge Master .
My Talking Tom 2 .
Deliver It 3D .
Going Balls .
DOP 4 .
My Talking Tom Friends .
Piano Fire .
Traffic Rider .
0 10M 20M 30M 40M 50M 60M 70M 80M 90M
App Store Google Play
Overall – Worldwide
Top Games by Worldwide Downloads
Subway Surfers was the top mobile game
globally in Q2 2022 with more than 80 million
downloads, its highest total since at least 2014.
Its recent success clearly caught the attention of
mobile games giant Miniclip, which acquired
Subway Surfers creator Sybo in late June 2022.
Runner-up Garena Free Fire also had another
huge Q2, reaching 70 million installs for the
third straight quarter. More than half of its
installs in 2Q22 came from its higher resolution
version, Free Fire MAX, though its worth noting
that the original version still accounted for nearly
90 percent of its all-time downloads.
Note Regarding Download Estimates
Our estimates include worldwide downloads for iPhone, iPad,
and Google Play for Apr. 1 through Jun. 30, 2022. Apple apps
and Google pre-installed apps are excluded. We report unique
installs only. Android estimates do not include third-party
stores. Figures represent aggregate installs of all app versions,
ex: Facebook and Facebook Lite.
19 © 2022 Sensor Tower Inc. – All Rights Reserved

Subway Surfers .
Stumble Guys .
Apex Legends Mobile .
Fill The Fridge .
PUBG Mobile .
Roblox .
Fishdom .
Tall Man Run .
Diablo Immortal .
Honor of Kings .
8 Ball Pool .
Genshin Impact .
Deliver It 3D .
Call of Duty: Mobile .
Bridge Race .
Candy Crush Saga .
Magic Tiles 3 .
Going Balls .
Wordle .
Count Masters .
0 5M 10M 15M 20M 25M
iPhone iPad
App Store – Worldwide
Top Games by Worldwide Downloads
Subway Surfers dominance was most
prominent on the App Store, where it had the
best quarter for a mobile game since hit title
Among Us back in Q4 2020. Its installs more than
doubled year-over-year.
The top 20 list featured two huge launches on
mobile this quarter, Apex Legends Mobile from
Electronic Arts released in mid-May and Diablo
Immortal from Blizzard launched in early June.
Both titles were immediate hits, ranking among
the top 10 by App Store downloads in Q2 2022.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
iPhone and iPad for Apr. 1 through Jun. 30, 2022. Apple apps
are excluded. We report unique installs only (one download
per user). Figures represent aggregate installs of all app
versions, ex: Facebook and Facebook Lite.
20 © 2022 Sensor Tower Inc. – All Rights Reserved

Garena Free Fire .
Subway Surfers .
Ludo King .
Bridge Race .
Race Master 3D .
Stumble Guys .
Candy Crush Saga .
Tall Man Run .
Roblox .
Merge Master .
My Talking Tom 2 .
Piano Fire .
Fill The Fridge .
My Talking Tom Friends .
DOP 4 .
8 Ball Pool .
Traffic Rider .
Carrom Pool .
PUBG Mobile .
Going Balls .
0 10M 20M 30M 40M 50M 60M 70M 80M
Google Play – Worldwide
Top Games by Worldwide Downloads
Garena Free Fire was once again boosted by
Free Fire MAX installs, ranking as the top game
on Google Play for the third straight quarter.
Garena Free Fire MAX as well as the original
version each would have ranked among the top
10 games by themselves this quarter.
Subway Surfers, the top game on the App
Store, ranked second on Google Play. Miniclip,
who recently acquired Subway Surfers, also had 8
Ball Pool among the top 20 games in Q2 2022.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
Google Play for Apr. 1 through Jun. 30, 2022. We report unique
installs only (one download per User). Google preinstalled
apps are excluded. Android download estimates do not
include third-party stores. Figures represent aggregate installs
of all app versions, ex: Facebook and Facebook Lite.
21 © 2022 Sensor Tower Inc. – All Rights Reserved

Subway Surfers .
Apex Legends Mobile .
Roblox .
Wordle .
Tall Man Run .
Fill The Fridge .
Diablo Immortal .
Fishdom .
Stumble Guys .
Deliver It 3D .
Parking Jam 3D .
Bridge Race .
Count Masters .
Woodoku .
Among Us .
Magic Tiles 3 .
Going Balls .
Call of Duty: Mobile .
Color Match .
Bucket Crusher .
0 1M 2M 3M 4M 5M 6M 7M 8M 9M
App Store Google Play
Overall – United States
Top Games by U.S. Downloads
Subway Surfers, Apex Legends Mobile, and
Roblox were the top games in the U.S. in Q2
2022. Wordle, the top game from Q1, fell to
fourth this quarter.
Hypercasual games publisher Supersonic
Studios had four of the top 20 games in the
U.S., including Tall Man Run at No. 5 and
Bridge Race at No. 13. Overall, the publisher had
its best quarter yet in the country with more than
34 million downloads.
Note Regarding Download Estimates
Our estimates include worldwide downloads for iPhone, iPad,
and Google Play for Apr. 1 through Jun. 30, 2022. Apple apps
and Google pre-installed apps are excluded. We report unique
installs only. Android estimates do not include third-party
stores. Figures represent aggregate installs of all app versions,
ex: Facebook and Facebook Lite.
22 © 2022 Sensor Tower Inc. – All Rights Reserved

Subway Surfers .
Apex Legends Mobile .
Wordle .
Roblox .
Diablo Immortal .
Tall Man Run .
Fishdom .
Fill The Fridge .
Stumble Guys .
Deliver It 3D .
Bridge Race .
Call of Duty: Mobile .
Color Match .
Going Balls .
Parking Jam 3D .
Among Us .
Count Masters .
Magic Tiles 3 .
Coffee Stack .
Woodoku .
0 1M 2M 3M 4M 5M 6M 7M
iPhone iPad
App Store – United States
Top Games by U.S. Downloads
Newly launched titles Apex Legends Mobile
and Diablo Immortal were particularly popular
on the U.S. App Store, both ranking among the
top five games by downloads. They were the
only mid-core games among the top 10, with the
rest being casual games.
U.S. downloads for Subway Surfers spiked in
Q2 2022, climbing from 3.8 million in Q1 2022
to 6.9 million in Q2. Its previous high since the
start of 2012 was 5.9 million in Q3 2020.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
iPhone and iPad for Apr. 1 through Jun. 30, 2022. Apple apps
are excluded. We report unique installs only (one download
per user). Figures represent aggregate installs of all app
versions, ex: Facebook and Facebook Lite.
23 © 2022 Sensor Tower Inc. – All Rights Reserved

Subway Surfers .
Roblox .
Wordle .
Fill The Fridge .
Tall Man Run .
Parking Jam 3D .
The Baby In Yellow .
Count Masters .
Woodoku .
Apex Legends Mobile .
Trivia Star .
Race Master 3D .
Draw Saber .
Sonic Forces .
Among Us .
Bucket Crusher .
Magic Tiles 3 .
Bridge Race .
Dessert DIY .
Money Rush .
0 500K 1M 1.5M 2M 2.5M
Google Play – United States
Top Games by U.S. Downloads
Subway Surfers swept the top platforms in the
U.S., leading games on both the App Store and
Google Play. It edged out consistent top 10
performer Roblox to take the top spot. In fact,
Q2 2022 marked the first quarter that Subway
Surfers surpassed Roblox in U.S. downloads on
Google Play since Q1 2017.
Hypercasual was the most common genre
among the top games with Fill The Fridge
leading nine of the top 20 titles. Puzzle had
four top titles, while Arcade had three.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
Google Play for Apr. 1 through Jun. 30, 2022. We report unique
installs only (one download per User). Google preinstalled
apps are excluded. Android download estimates do not
include third-party stores. Figures represent aggregate installs
of all app versions, ex: Facebook and Facebook Lite.
24 © 2022 Sensor Tower Inc. – All Rights Reserved

Subway Surfers .
Tall Man Run .
Stumble Guys .
Roblox .
Fill The Fridge .
The Baby In Yellow .
Going Balls .
Bridge Race .
Airport Security .
My Mini Mart .
Among Us .
Count Masters .
Words of Wonders .
Fishdom .
Geometry Dash .
Toca Life World .
Twerk Race 3D .
PUBG Mobile .
Race Master 3D .
Magic Tiles 3 .
0 2M 4M 6M 8M 10M 12M 14M 16M
App Store Google Play
Overall – Europe
Top Games by European Downloads
Subway Surfers had its best quarter in Europe
since Q1 2015. Its nearly 15 million downloads
were up 121 percent year-over-year and 17
percent quarter-over-quarter. Russia was the
app’s largest market in the past quarter,
overtaking Turkey.
Tall Man Run, one of Supersonic Studios’ latest
hit hypercasual titles this year, ranked second,
surpassing Roblox this quarter. Tall Man Run
was the only other mobile game alongside
Subway Surfers to surpass 10 million downloads
in Q2 2022.
Note Regarding Download Estimates
Our estimates include worldwide downloads for iPhone, iPad,
and Google Play for Apr. 1 through Jun. 30, 2022. Apple apps
and Google pre-installed apps are excluded. We report unique
installs only. Android estimates do not include third-party
stores. Figures represent aggregate installs of all app versions,
ex: Facebook and Facebook Lite.
25 © 2022 Sensor Tower Inc. – All Rights Reserved

Subway Surfers .
Stumble Guys .
Fill The Fridge .
Tall Man Run .
Fishdom .
Roblox .
Diablo Immortal .
Apex Legends Mobile .
Deliver It 3D .
Going Balls .
8 Ball Pool .
Bridge Race .
Geometry Dash .
Count Masters .
Among Us .
Color Match .
Clash Royale .
Magic Tiles 3 .
My Mini Mart .
Coin Master .
0 1M 2M 3M 4M 5M 6M 7M
iPhone iPad
App Store – Europe
Top Games by European Downloads
Supersonic Studios had five of the top 20
games on the App Store, including Tall Man
Run at No. 4, Going Balls (No. 10), Bridge Race
(No. 12), Color Match (No. 16 ) and My Mini
Mart (No. 19). This helped Supersonic Studios
rank as the No. 5 overall publisher on the App
Store in Europe behind Google, Meta, Microsoft,
and Take-Two Interactive.
Subway Surfers was the No. 1 Game by
adoption on the App Store. The app recorded
more than 6 million downloads in Q2 2022, its
best quarter in Europe since its launch in 2012.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
iPhone and iPad for Apr. 1 through Jun. 30, 2022. Apple apps
are excluded. We report unique installs only (one download
per user). Figures represent aggregate installs of all app
versions, ex: Facebook and Facebook Lite.
26 © 2022 Sensor Tower Inc. – All Rights Reserved

Subway Surfers .
Tall Man Run .
Roblox .
The Baby In Yellow .
Stumble Guys .
Fill The Fridge .
Going Balls .
Airport Security .
My Mini Mart .
Bridge Race .
Words of Wonders .
Race Master 3D .
Among Us .
Twerk Race 3D .
Toca Life World .
Count Masters .
DIY Joystick .
PUBG Mobile .
DOP 4 .
Geometry Dash .
0 1M 2M 3M 4M 5M 6M 7M 8M 9M
Google Play – Europe
Top Games by European Downloads
Subway Surfers was the top game on Google
Play for the second quarter in a row, with
installs up 3 percent quarter-over-quarter to
8.5 million downloads. Tall Man Run ran was
close behind with nearly 8 million downloads.
The Baby in Yellow and Stumble Guys each
moved into the top five. Q2 2022 was the best
quarter by adoption for both apps since their
launch and both also saw installs more than
double quarter-over-quarter.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
Google Play for Apr. 1 through Jun. 30, 2022. We report unique
installs only (one download per User). Google preinstalled
apps are excluded. Android download estimates do not
include third-party stores. Figures represent aggregate installs
of all app versions, ex: Facebook and Facebook Lite.
27 © 2022 Sensor Tower Inc. – All Rights Reserved

Garena Free Fire .
Ludo King .
Subway Surfers .
Bridge Race .
Carrom Pool .
PUBG Mobile .
Candy Crush Saga .
Race Master 3D .
Merge Master .
DOP 4 .
My Talking Tom 2 .
Subway Princess Runner .
Hill Climb Racing .
Stumble Guys .
My Talking Tom Friends .
8 Ball Pool .
Tall Man Run .
Deliver It 3D .
Temple Run .
Traffic Rider .
0 5M 10M 15M 20M 25M 30M 35M 40M 45M 50M
App Store Google Play
Overall – Asia
Top Games by Asia Downloads
Garena Free Fire, Ludo King, and Subway
Surfers have held the top three spots in each of
the past three quarters. Each of these games
surpassed 33 million installs in Q2 2022. No other
app had more than 25 million downloads
Bridge Race entered the top 20 in Q2 2022 as
the fourth most downloaded game during the
quarter. It led three hypercasual games among
the top 10 ahead of Merge Master from Homa
Games and DOP 4 from Say Games.
Note Regarding Download Estimates
Our estimates include worldwide downloads for iPhone, iPad,
and Google Play for Apr. 1 through Jun. 30, 2022. Apple apps
and Google pre-installed apps are excluded. We report unique
installs only. Android estimates do not include third-party
stores. Figures represent aggregate installs of all app versions,
ex: Facebook and Facebook Lite.
28 © 2022 Sensor Tower Inc. – All Rights Reserved

Honor of Kings .
PUBG Mobile .
Genshin Impact .
Subway Surfers .
Delicious Pizza, Delicious Pizza .
Apex Legends Mobile .
Teamfight Tactics .
Stumble Guys .
Egg Party .
Infinite Lagrange .
League of Legends: Wild Ri! .
Anipop .
Plants vs Zombies 2 .
Come to Play .
Garena Free Fire .
Fill The Fridge .
Dead by Daylight Mobile .
National Bubble Superman .
Sky .
Fishdom .
0 1M 2M 3M 4M 5M 6M 7M 8M
iPhone iPad
App Store – Asia
Top Games by Asia Downloads
Honor of Kings from Tencent was the top game
on the App Store in Asia surpassing 7 million
downloads. Another Tencent title, PUBG Mobile,
ranked No. 2 in the region with nearly 7 million
installs for the quarter.
Apex Legends Mobile debuted at No. 6 on the
App Store in Asia. It ranked second in the U.S.
and eighth in Europe this quarter despite only
being available for roughly half the quarter after
its launch in mid-May.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
iPhone and iPad for Apr. 1 through Jun. 30, 2022. Apple apps
are excluded. We report unique installs only (one download
per user). Figures represent aggregate installs of all app
versions, ex: Facebook and Facebook Lite.
29 © 2022 Sensor Tower Inc. – All Rights Reserved

Garena Free Fire .
Ludo King .
Subway Surfers .
Bridge Race .
Carrom Pool .
Race Master 3D .
Candy Crush Saga .
Merge Master .
DOP 4 .
Subway Princess Runner .
Hill Climb Racing .
My Talking Tom 2 .
My Talking Tom Friends .
PUBG Mobile .
Truck Simulator .
Temple Run .
Tall Man Run .
Traffic Rider .
8 Ball Pool .
Join Clash 3D .
0 5M 10M 15M 20M 25M 30M 35M 40M 45M 50M
Google Play – Asia
Top Games by Asia Downloads
Garena Free Fire and its newer version with
better graphics, Garena Free Fire MAX, was the
top game on Google Play for the third straight
quarter. Nearly three-quarters of its downloads
in Asia were from Free Fire MAX in Q2 2022.
Subway Surfers rose one spot last quarter to
rank as the No. 3 game in Asia. India accounted
for 45 percent of its installs in the region, followed
by Indonesia at 16 percent. Asia and Latin
America were the only regions in which Subway
Surfers was not the top mobile game in Q2 2022.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
Google Play for Apr. 1 through Jun. 30, 2022. We report unique
installs only (one download per User). Google preinstalled
apps are excluded. Android download estimates do not
include third-party stores. Figures represent aggregate installs
of all app versions, ex: Facebook and Facebook Lite.
30 © 2022 Sensor Tower Inc. – All Rights Reserved

—
Top Publishers by Downloads in Q2 2022
Top Publishers

Meta .
Google .
Supersonic Studios .
ByteDance .
Embracer Group .
Azur Interactive .
Say Games .
AppLovin .
Miniclip .
Take-Two Interactive .
Voodoo .
Outfit7 Limited .
Tencent .
Microso! .
BabyBus .
OneSo! .
Amazon .
Snap .
Alibaba Group .
Electronic Arts .
0 100M 200M 300M 400M 500M 600M 700M
App Store Google Play
Overall – Worldwide
Top Publishers by Worldwide Downloads
Meta and Google have consistently been the top
two app publishers by installs for years, with
Meta taking the top spot in Q2 2022. Meta’s
downloads climbed 11 percent year-over-year,
while Google’s declined 22 percent during the
same period.
Games publisher Supersonic Studios was the
only publisher to enter the top five in Q2 2022,
moving up from No. 8 in Q1. It was the first of
seven publishers among the top 10 that primarily
focus on games.
Note Regarding Download Estimates
Our estimates include worldwide downloads for iPhone,
iPad, and Google Play for Apr. 1 through Jun. 30, 2022.
Apple apps and Google pre-installed apps are excluded.
We report unique installs only. Android estimates do not
include third-party stores.
32 © 2022 Sensor Tower Inc. – All Rights Reserved

Google .
Tencent .
ByteDance .
Meta .
Microso! .
Alibaba Group .
Take-Two Interactive .
Supersonic Studios .
Voodoo .
Embracer Group .
Amazon .
AppLovin .
Miniclip .
NetEase .
Electronic Arts .
Baidu .
Say Games .
Azur Interactive .
Activision Blizzard .
Disney .
0 50M 100M 150M 200M 250M
iPhone iPad
App Store – Worldwide
Top Publishers by Worldwide Downloads
Google was once again the top publisher on the
App Store with nearly 230 million downloads.
Chinese publishers Tencent and ByteDance
rounded out the top three.
Publishers based in the U.S. and China
controlled the top spots on the App Store. This
makes sense given these publishers knowledge of
the two biggest markets on the App Store, with the
U.S. and China combining for 45 percent of all
installs on the platform in Q2 2022.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
iPhone and iPad for Apr. 1 through Jun. 30, 2022. Apple
apps are excluded. We report unique installs only (one
download per User).
33 © 2022 Sensor Tower Inc. – All Rights Reserved

Meta .
Google .
Embracer Group .
Supersonic Studios .
Azur Interactive .
Say Games .
Miniclip .
ByteDance .
AppLovin .
Outfit7 Limited .
Take-Two Interactive .
BabyBus .
Voodoo .
OneSo! .
Snap .
InShot .
Abishkking .
Homa Games .
Microso! .
Amazon .
0 100M 200M 300M 400M 500M 600M
Google Play – Worldwide
Top Publishers by Worldwide Downloads
Meta was the top publisher on Google Play for
the sixth straight quarter and expanded its lead
over Google. Meta had more than 550 million
downloads in Q2 2022, well ahead of Google’s
nearly 320 million.
Miniclip ranked among the top 10 publishers on
Google Play, boosted by its acquisition of
Subway Surfer’s publisher Sybo. Subway Surfers
was its top game with nearly 30 percent of its
Google Play installs in Q2 2022.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
Google Play for Apr. 1 through Jun. 30, 2022. We report
unique installs only (one download per User). Google
preinstalled apps are excluded. Android download estimates
do not include third-party stores.
34 © 2022 Sensor Tower Inc. – All Rights Reserved

Google .
Take-Two Interactive .
AppLovin .
Meta .
Embracer Group .
Voodoo .
Supersonic Studios .
Amazon .
Microso! .
Azur Interactive .
Miniclip .
Say Games .
ByteDance .
Electronic Arts .
Disney .
AT&T .
Activision Blizzard .
Uber .
Outfit7 Limited .
PayPal .
0 10M 20M 30M 40M 50M 60M 70M 80M 90M
App Store Google Play
Overall – United States
Top Publishers by U.S. Downloads
Google was the top publisher in the U.S. on
both the App Store and Google Play. It had
nearly 60 million downloads on the App Store,
and added another 25 million on Google Play.
Take-Two Interactive moved into the top two
spot in the U.S. following its acquisition of
Zynga earlier this year. No games studio had
more downloads in the U.S. in Q2 2022.
Note Regarding Download Estimates
Our estimates include worldwide downloads for iPhone,
iPad, and Google Play for Apr. 1 through Jun. 30, 2022.
Apple apps and Google pre-installed apps are excluded.
We report unique installs only. Android estimates do not
include third-party stores.
35 © 2022 Sensor Tower Inc. – All Rights Reserved

Google .
Take-Two Interactive .
Meta .
Voodoo .
AppLovin .
Amazon .
Supersonic Studios .
Embracer Group .
Microso! .
Miniclip .
ByteDance .
Electronic Arts .
Disney .
Say Games .
Azur Interactive .
AT&T .
Activision Blizzard .
Uber .
Expedia .
PayPal .
0 10M 20M 30M 40M 50M 60M
iPhone iPad
App Store – United States
Top Publishers by U.S. Downloads
Google had more than double the App Store
downloads of the No. 2 publisher, Take-Two
Interactive. It had 22 different apps with at least
a million App Store downloads in the U.S. in Q2
2022. For comparison, Meta only had four apps
above that threshold.
Many of the top publishers by U.S. downloads
were also based in the United States, including
each of the top three. The U.S. had 13 of the top
20 publishers, while no other country had more
than one.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
iPhone and iPad for Apr. 1 through Jun. 30, 2022. Apple
apps are excluded. We report unique installs only (one
download per User).
36 © 2022 Sensor Tower Inc. – All Rights Reserved

Google .
AppLovin .
Embracer Group .
Take-Two Interactive .
Meta .
Voodoo .
Supersonic Studios .
Azur Interactive .
Amazon .
Say Games .
Microso! .
Miniclip .
OneSo! .
ByteDance .
Disney .
Outfit7 Limited .
Rocket Game Studio .
Engrossing .
Homa Games .
Electronic Arts .
0 5M 10M 15M 20M 25M 30M
Google Play – United States
Top Publishers by U.S. Downloads
Google, AppLovin, and Embracer Group were
the top three publishers by U.S. downloads on
Google Play in Q2 2022. These apps were also
the top three last quarter, though AppLovin
passed Embracer Group to take the No. 2 spot.
Electronic Arts reached the top 20 this quarter
following 16 percent year-over-year growth on
Google Play. Electronic Arts had seen installs
decline consistently in the U.S. in recent years
and this was the first quarter of positive Y/Y
growth since back in 2016. This turnaround was
the result of Apex Legends Mobile which
contributed 22 percent of the publisher’s Google
Play installs in the U.S. in its first quarter.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
Google Play for Apr. 1 through Jun. 30, 2022. We report
unique installs only (one download per User). Google
preinstalled apps are excluded. Android download
estimates do not include third-party stores.
37 © 2022 Sensor Tower Inc. – All Rights Reserved

Google .
Supersonic Studios .
Embracer Group .
Meta .
Azur Interactive .
Take-Two Interactive .
Say Games .
AppLovin .
Voodoo .
Miniclip .
Microso! .
Outfit7 Limited .
ByteDance .
Yandex .
OneSo! .
Abishkking .
Amazon .
Electronic Arts .
Yso Corp .
Telegram .
0 20M 40M 60M 80M 100M 120M
App Store Google Play
Overall – Europe
Top Publishers by European Downloads
Google continued its reign as the top publisher
in Europe with more than 10 different apps
surpassing 3 million downloads during the
quarter. Google has maintained consistent
success due to its diverse portfolio of top apps.
Google Maps was its only app to rank among the
top 20 in Europe in Q2 2022.
Supersonic Studios entered the top five for the
first time ever, moving up from eighth last
quarter. The publisher recorded 76 million
downloads in Q2 2022. Tall Man Run alone saw
more than 10 million downloads.
Note Regarding Download Estimates
Our estimates include worldwide downloads for iPhone,
iPad, and Google Play for Apr. 1 through Jun. 30, 2022.
Apple apps and Google pre-installed apps are excluded.
We report unique installs only. Android estimates do not
include third-party stores.
38 © 2022 Sensor Tower Inc. – All Rights Reserved

Google .
Meta .
Microso! .
Take-Two Interactive .
Supersonic Studios .
Voodoo .
Embracer Group .
Miniclip .
Amazon .
ByteDance .
AppLovin .
Yandex .
Electronic Arts .
Say Games .
Azur Interactive .
Telegram .
Activision Blizzard .
Outfit7 Limited .
Mail.Ru .
Adobe .
0 10M 20M 30M 40M 50M 60M
iPhone iPad
App Store – Europe
Top Publishers by European Downloads
Google was absolutely dominant on the App
Store, recording more than 55 million
downloads compared to Meta’s 23 million. The
U.K., Germany, and France were Google’s largest
markets in the continent, accounting for more
than a third of its European installs.
Three Europe-based publishers ranked among
the top 10 in Q2 2022, including Embracer
Group (Sweden), Voodoo (France), and Miniclip
(Switzerland). The U.S. also had five of the top
10 publishers.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
iPhone and iPad for Apr. 1 through Jun. 30, 2022. Apple
apps are excluded. We report unique installs only (one
download per User).
39 © 2022 Sensor Tower Inc. – All Rights Reserved

Embracer Group .
Supersonic Studios .
Google .
Azur Interactive .
Say Games .
Meta .
AppLovin .
Take-Two Interactive .
Voodoo .
Outfit7 Limited .
Miniclip .
OneSo! .
Abishkking .
Yandex .
ByteDance .
Microso! .
Rocket Game Studio .
BabyBus .
Yso Corp .
Electronic Arts .
0 10M 20M 30M 40M 50M 60M
Google Play – Europe
Top Publishers by European Downloads
Embracer Group edged out Supersonic Studios
to hold its position as the top publisher in
Europe on Google Play. The owner of
hypercasual publishers like CrazyLabs and
TabTale, Embracer Group had 15 different apps
surpass one million downloads in Q2 2022.
Supersonic Studios closed the quarter neck-
and-neck with Embracer Group. Mobile games
publishers performed particularly well on Google
Play in Europe, with eight of the top 10 publishers
primarily focusing on games.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
Google Play for Apr. 1 through Jun. 30, 2022. We report
unique installs only (one download per User). Google
preinstalled apps are excluded. Android download
estimates do not include third-party stores.
40 © 2022 Sensor Tower Inc. – All Rights Reserved

Meta .
Google .
ByteDance .
Tencent .
Supersonic Studios .
Miniclip .
Embracer Group .
Say Games .
Azur Interactive .
Outfit7 Limited .
BabyBus .
Alibaba Group .
AppLovin .
Snap .
Take-Two Interactive .
Voodoo .
OneSo! .
Garena Games .
InShot .
Microso! .
0 50M 100M 150M 200M 250M 300M 350M
App Store Google Play
Overall – Asia
Top Publishers by Asia Downloads
Meta reached 300 million installs in Asia for the
fifth straight quarter. It was particularly popular
in Asia, which contributed 175 million downloads
by itself. Instagram was Meta’s top app in Q2 2022
with nearly 30 percent of the publisher’s installs,
followed by Facebook and WhatsApp.
Supersonic Studios entered the top five with
its installs in Asia climbing 50 percent during
the quarter, the highest growth among top
publishers in the region. Bridge Race drove
most of the uplift, growing by more than 15
million downloads quarter-over-quarter.
Note Regarding Download Estimates
Our estimates include worldwide downloads for iPhone,
iPad, and Google Play for Apr. 1 through Jun. 30, 2022.
Apple apps and Google pre-installed apps are excluded.
We report unique installs only. Android estimates do not
include third-party stores.
41 © 2022 Sensor Tower Inc. – All Rights Reserved

Tencent .
ByteDance .
Alibaba Group .
Google .
NetEase .
Meta .
Baidu .
Kuaishou .
Microso! .
Ministry of Public Security .
Pinduoduo .
NAVER .
Meitu .
Beijing Jingdong .
China Construction Bank .
Take-Two Interactive .
Xingin .
Supersonic Studios .
bilibili .
Sankuai Technology .
0 25M 50M 75M 100M 125M 150M
iPhone iPad
App Store – Asia
Top Publishers by Asia Downloads
China’s Tencent surpassed 140 million App
Store installs in Asia in Q2 2022. Video
conferencing app VooV Meeting overtook WeChat
as the publisher’s most downloaded App Store
app in the quarter. The app saw its adoption
climb over 45 percent quarter-over-quarter to
over 20 million, as demand for such apps surged
due to concerns about COVID-19 in China.
China remains the key market for the App Store in
Asia, contributing 55 percent of the downloads in
the region. More than half of the top publishers
in Asia were based in China Mainland.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
iPhone and iPad for Apr. 1 through Jun. 30, 2022. Apple
apps are excluded. We report unique installs only (one
download per User).
42 © 2022 Sensor Tower Inc. – All Rights Reserved

Meta .
Google .
Supersonic Studios .
Miniclip .
Embracer Group .
Say Games .
Azur Interactive .
BabyBus .
Outfit7 Limited .
ByteDance .
AppLovin .
Snap .
Voodoo .
Take-Two Interactive .
OneSo! .
Garena Games .
InShot .
Reliance Jio .
Ivy .
Homa Games .
0 50M 100M 150M 200M 250M 300M 350M
Google Play – Asia
Top Publishers by Asia Downloads
Meta surpassed 300 million Google Play
downloads in Asia for the first time since Q1
2020. The publisher is in a good position to
surpass a billion downloads again in 2022, having
recorded more than 570 million installs already in
the first two quarters.
Supersonic Studios climbed seven positions
since Q1 2022 to No. 3 on Google Play. The
publisher surpassed 125 million downloads,
growing nearly 60 percent quarter-over-
quarter. India accounted for more than 50
percent of its downloads, followed by Indonesia
at 13 percent.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
Google Play for Apr. 1 through Jun. 30, 2022. We report
unique installs only (one download per User). Google
preinstalled apps are excluded. Android download
estimates do not include third-party stores.
43 © 2022 Sensor Tower Inc. – All Rights Reserved

—
Top Categories by Downloads in Q2 2022
Top Categories

0
500M
1.0B
1.5B
2.0B
2.5B
Games Utilities Shopping Entertainment Photo & Video
Q2 2021 Q2 2022
App Store
-2.6%
+8.1%
+6.4% -5.8% -16.6%
Top Categories by Worldwide Downloads
Following a spike in interest in mobile gaming
at the start of the COVID-19 pandemic,
downloads on the App Store have fallen back to
pre-pandemic levels. Mobile game downloads
have hovered just above 2 billion in each of the
past five quarters.
Excluding games, other categories saw a slight
increase quarter-over-quarter with installs up
0.3 percent. Utilities and Shopping were two of
the fastest growing categories last quarter, while
Entertainment and Photo & Video continued to
decline following a surge in interest in 2020 at the
beginning of the pandemic.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
iPhone and iPad for Apr. 1 through Jun. 30, 2022. Apple
apps are excluded. We report unique installs only (one
download per User).
45 © 2022 Sensor Tower Inc. – All Rights Reserved 480M 497M 498M 617M 2.03B 575M 528M 468M 571M 2.08B

0
2B
4B
6B
8B
10B
12B
Game Tools Entertainment Finance Social
Q2 2021 Q2 2022
Google Play
+0.6%
+5.2%
-15.8% +18.7% -9.4%
Top Categories by Worldwide Downloads
Unlike on the App Store, mobile game
downloads increased year-over-year on Google
Play to 11.9 billion. While this was a little below
the peak of 12.4 billion seen in Q2 2020, mobile
games publishers have done a good job of
retaining the gains seen at the start of COVID-19.
The Finance category had more installs than
Social in Q2 2022, a massive change from recent
years. Social had more than the double the
downloads of Finance as recently as Q4 2018.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
Google Play for Apr. 1 through Jun. 30, 2022. We report
unique installs only (one download per User). Google
preinstalled apps are excluded. Android download estimates
do not include third-party stores. Figures represent aggregate
installs of all app versions, ex: Facebook and Facebook Lite.
46 © 2022 Sensor Tower Inc. – All Rights Reserved 1.18B 1.23B 1.30B 2.42B 11.91B 1.30B 1.04B 1.54B 2.30B 11.83B

—
Top Markets by Downloads in Q2 2022
Top Markets

India .
U.S. .
Brazil .
Indonesia .
Russia .
Mexico .
Pakistan .
Vietnam .
Turkey .
Philippines .
0 1B 2B 3B 4B 5B 6B 7B
App Store Google Play
Overall
Top Markets by Downloads
Indonesia reached 2 billion downloads in a
quarter for this first time in Q2 2022, joining
India, the U.S., and Brazil as the only countries
to reach this threshold. China has also
surpassed this on the App Store alone, but it has
been excluded from this chart since Google Play
is not available there.
Pakistan was the seventh largest market in Q2
2022, up from ninth last quarter and its highest
ranking yet. None of the top 10 markets saw
higher year-over-year growth than Pakistan’s at
11 percent.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
iPhone and iPad for Apr. 1 through Jun. 30, 2022. Apple
apps are excluded. We report unique installs only (one
download per User).
As Google Play is not available in China, we have
excluded it from this chart.
48 © 2022 Sensor Tower Inc. – All Rights Reserved

App Store
0
500M
1.0B
1.5B
2.0B

U.S.

China Mainland

Japan

U.K.

Russia
Q2 2021 Q2 2022
-2.3%
-2.2%
-11.6%
+5.0%
+4.0%
Top Markets by Downloads
The U.S. and China remain far-and-away
the largest markets for the App Store,
combining for 45 percent of all downloads on
the platform in Q2 2022. However, both saw
modest year-over-year declines in downloads.
Many of the top markets saw installs tick
downwards in recent years after the big spike in
installs at the start of the COVID-19 pandemic.
This makes the positive growth in the U.K. and
Russia particularly notable, though downloads
in both countries are still below Q2 2020 totals.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
iPhone and iPad for Apr. 1 through Jun. 30, 2022. Apple
apps are excluded. We report unique installs only (one
download per User).
49 © 2022 Sensor Tower Inc. – All Rights Reserved 257M 312M 385M 1.71B 1.82B 247M 297M 435M 1.75B 1.86B

0
1B
2B
3B
4B
5B
6B
7B
8B

India

Brazil

Indonesia

U.S.

Mexico
Q2 2021 Q2 2022
Google Play
-9.7%
-8.6%
+8.5%
+1.8%
+2.7%
Top Markets by Downloads
Although India’s downloads declined nearly 10
percent year-over-year, it still surpassed
6 million for the ninth straight quarter.
Downloads in Q2 2022 were still up 26 percent
compared to Q2 2019, before the pandemic.
Indonesia had a huge quarter for mobile app
adoption, with downloads up more than 8
percent quarter-over-quarter. If recent trends
continue, it could overtake Brazil as the second
largest market in the coming years. Indonesia
narrowed the gap to Brazil to a little over 400
million downloads in Q2 2022, down from nearly
800 million a year prior.
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
Google Play for Apr. 1 through Jun. 30, 2022. We report
unique installs only (one download per User). Google
preinstalled apps are excluded. Android download estimates
do not include third-party stores. Figures represent aggregate
installs of all app versions, ex: Facebook and Facebook Lite.
50 © 2022 Sensor Tower Inc. – All Rights Reserved 1.09B 1.38B 1.94B 2.36B 6.56B 1.06B 1.35B 1.79B 2.58B 7.26B

—
The Latest Mobile Trends in Australia
Spotlight on Australia

Australia DPD .
Disney+ .
TikTok .
myGovID .
Messenger .
WhatsApp .
Microso! Teams .
Facebook .
Everyday Rewards .
SHEIN .
DoorDash .
Instagram .
9Now .
BeReal .
Amazon Prime Video .
Paramount+ .
Spotify .
Netflix .
Uber .
Kayo Sports .
0 100K 200K 300K 400K 500K 600K 700K 800K 900K
App Store Google Play
Apps – Australia
Top Apps by Australian Downloads
Australia’s top apps in Q2 2022 point to the
country opening back up—and the continued
caution in response to the coronavirus. Australia
DPD (Digital Passenger Declaration) was required
for those traveling into Australia to share
vaccination and medical status. However,
Australia’s border requirement changed on July 6,
2022 to no longer provide evidence of vaccination
status and the Australia DPD app was removed from
the app stores.
Disney+ was the No. 2 app in Australia with its
downloads up 44 percent year-over-year, its best
quarter in the country since Q2 2020. Other video
streaming apps reached the top 20, including 9Now,
Amazon Prime Video, Paramount+, and Netflix.
Note Regarding Download Estimates
Our estimates include worldwide downloads for iPhone, iPad,
and Google Play for Apr. 1 through Jun. 30, 2022. Apple apps
and Google pre-installed apps are excluded. We report unique
installs only. Android estimates do not include third-party
stores. Figures represent aggregate installs of all app versions,
ex: Facebook and Facebook Lite.
52 © 2022 Sensor Tower Inc. – All Rights Reserved

Subway Surfers .
Wordle .
Fill The Fridge .
Tall Man Run .
Roblox .
Fishdom .
Parking Jam 3D .
Count Masters .
Woodoku .
Coin Master .
Gem Stack .
Bucket Crusher .
Text or Die .
Wordscapes .
Deliver It 3D .
Airport Security .
Diablo Immortal .
Balls Go High .
Bridge Race .
Color Match .
0 100K 200K 300K 400K 500K 600K 700K 800K
App Store Google Play
Games – Australia
Top Games by Australian Downloads
Subway Surfers was the top mobile game in
Australia in addition to other markets like the
U.S. and Europe. Its downloads more than
doubled quarter-over-quarter, and its 572 million
downloads on the App Store alone was more than
any other game across both platforms.
Wordle held strong in Australia after topping
the charts last quarter. The game rode the hype
created by the unrelated web-based Wordle game
last quarter before being acquired by AppLovin’s
Lion Studios.
Note Regarding Download Estimates
Our estimates include worldwide downloads for iPhone, iPad,
and Google Play for Apr. 1 through Jun. 30, 2022. Apple apps
and Google pre-installed apps are excluded. We report unique
installs only. Android estimates do not include third-party
stores. Figures represent aggregate installs of all app versions,
ex: Facebook and Facebook Lite.
53 © 2022 Sensor Tower Inc. – All Rights Reserved

Google .
Take-Two Interactive .
Microso! .
Voodoo .
AppLovin .
Meta .
Embracer Group .
Supersonic Studios .
Miniclip .
Say Games .
Amazon .
Azur Interactive .
ByteDance .
Uber .
Disney .
Australian Taxation Office .
Woolworths .
Homa Games .
Telstra .
Kwalee .
0 1M 2M 3M 4M 5M
App Store Google Play
Publishers – Australia
Top Publishers by Australian Downloads
Google was once again the top publisher in
Australia, well ahead of any other publisher.
Take-Two Interactive moved into the No. 2 spot
with its best quarter in Australia since Q2 2020.
Hypercasual games publisher Voodoo was the
only publisher in the top five not based in the
U.S. Most of the top publishes were from outside
of the Australia, though three locally based
publishers ranked among the top 20.
Note Regarding Download Estimates
Our estimates include worldwide downloads for iPhone, iPad,
and Google Play for Apr. 1 through Jun. 30, 2022.
Apple apps and Google pre-installed apps are excluded.
We report unique installs only. Android estimates do not
include third-party stores.
54 © 2022 Sensor Tower Inc. – All Rights Reserved

0
20M
40M
60M
80M
Games Utilities Entertainment Shopping Productivity
Q2 2021 Q2 2022
Categories – Australia
-2.7%
-9.4%
-2.2%
+13.1% +2.2%
Top Categories by Australian Downloads
Overall, downloads in Australia have started to
level out around 200 million per quarter after
seeing more than 240 million in Q2 2020 due to
high demand during COVID-19. Games and non-
games showed a similar trend. Game installs were
down 2.7 percent year-over-year, while non-games
saw a decline of 2.2 percent.
Among the top categories, Shopping was the
only one with double-digit year-over-year
growth in Q2 2022. Everyday Rewards from
Woolworths was the top Shopping app this
quarter after seeing its installs nearly double
quarter-over-quarter.
55 © 2022 Sensor Tower Inc. – All Rights Reserved
Note Regarding Download Estimates
Our estimates include worldwide daily download totals for
iPhone and iPad for Apr. 1 through Jun. 30, 2022. Apple
apps are excluded. We report unique installs only (one
download per User). 9.2M 9.5M 13.0M 14.3M 75.6M 9.0M 8.4M 13.3M 15.8M 77.7M

—
Key Trends in Mobile
Stories of the Quarter

Stories of the Quarter:
Introduction
1. U.S. Consumers Shift Spend to Non-Games
Recent trends suggest that mobile has expanded far beyond games
in the U.S. and that other categories hold the future for growth.
2. Subway Surfers was a Global Success in Q2
Subway Surfers, the top mobile game by downloads since 2014, was
also the top game in Q2 2022 with high adoption across all regions.
3. The Summer Holidays are Back
Demand for travel and event ticket apps are higher than ever as the
world opens up following the COVID-19 pandemic.
57 © 2022 Sensor Tower Inc. – All Rights Reserved
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Stories of the Quarter:
1. U.S. Consumers Shift Spending to Non-Games
The U.S. mobile app market has continued to shift dramatically in the years following the
outbreak of the COVID-19 pandemic. While spend in mobile games has slowed, the rapid
ascent of spending in non-games points to the huge potential still available on mobile.
●U.S. revenue declined year-over-year for the first time in May 2022 as the market
corrected to the atypically high spend seen in the early months of the pandemic.
●More than half of U.S. App Store spending now comes from non-games. The mobile
market has changed drastically from the early days when consumers were less willing to
spend on subscriptions or other in-app purchases outside of gaming.
●The growing subscription market has helped apps across the spectrum, not just the
biggest players. 400 apps had more than $1 million in consumer spending on the U.S. App
Store in Q2 2022, eight times the total that reached that number in Q2 2016.
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-10%
-0%
10%
20%
30%
40%
50%
60%
Jan-15 Apr-15 Jul-15 Oct-15 Jan-16 Apr-16 Jul-16 Oct-16 Jan-17 Apr-17 Jul-17 Oct-17 Jan-18 Apr-18 Jul-18 Oct-18 Jan-19 Apr-19 Jul-19 Oct-19 Jan-20 Apr-20 Jul-20 Oct-20 Jan-21 Apr-21 Jul-21 Oct-21 Jan-22 Apr-22
U.S. App Spending Declined for the First Time in Q2 2022
Year-over-Year Growth for U.S. Mobile App Consumer Spending
U.S. Consumer Spending Y/Y Growth
U.S. consumer spending spiked in April 2020 at
the start of the COVID-19 pandemic. Year-over-year
growth jumped from around 20 to 30 percent in 2019
to 35 to 55 percent for the next 12 months.
After consumer spending had experienced strong
positive growth going back at least as far as 2015,
U.S. spending declined year-over-year for the first
time in May 2022. Following the huge spike mobile
spend in 2020, consumers have started to shift their
spending back towards other activities like travel
and restaurant dining. It’s worth noting that
consumer spending in Q2 2022 was still up 71
percent compared to Q2 2019 before the pandemic.
59 © 2022 Sensor Tower Inc. – All Rights Reserved
First Year Following COVID-19
Negative Y/Y Growth
Note Regarding Consumer Spending Estimates
Our estimates include worldwide revenue for iPhone, iPad,
and Google Play for Jan. 1, 2015 through Jun. 30, 2022. We
report gross revenue (including the cut for Apple or Google).
Android estimates do not include third-party stores.

-25%
0%
25%
50%
75%
100%
125%
150%
Jan-19 Mar-19 May-19 Jul-19 Sep-19 Nov-19 Jan-20 Mar-20 May-20 Jul-20 Sep-20 Nov-20 Jan-21 Mar-21 May-21 Jul-21 Sep-21 Nov-21 Jan-22 Mar-22 May-22
Overall Games Non-Games
Spending Outside of Mobile Games Now Drives U.S. Growth
U.S. Mobile App Consumer Spending Growth for Games vs. Non-Games (Indexed to January 2019)
+129%
vs. January 2019
+50%
vs. January 2019
U.S. Consumer Spending Growth
The subscription model for non-gaming
continues to thrive in the U.S. While overall
mobile spend in the U.S. has started to slow,
spending outside of games has continued to
climb rapidly, greatly outpacing the spending
growth in mobile games
This trend in spending is quite the reversal
from a few years ago—mobile game spending
growth was consistently higher than in non-
games in 2019 and early 2020. Mobile game
spending surged at the start of the pandemic, but
by late-2020, non-game growth had caught back
up before opening up a gap by mid-2021.
60 © 2022 Sensor Tower Inc. – All Rights Reserved
+77%
vs. January 2019
Note Regarding Consumer Spending Estimates
Our estimates include worldwide revenue for iPhone, iPad,
and Google Play for Jan. 1, 2019 through Jun. 30, 2022. We
report gross revenue (including the cut for Apple or Google).
Android estimates do not include third-party stores.

$0
$200M
$400M
$600M
$800M
$1.0B
$1.2B
Jun-14 Jun-15 Jun-16 Jun-17 Jun-18 Jun-19 Jun-20 Jun-21 Jun-22
Games Non-Games
Spend in Non-Games Passes Games on the U.S. App Store
U.S. App Store Mobile App Consumer Spending for Games vs. Non-Games in June Each Year
U.S. App Store Consumer Spending
Spending from non-games on the U.S. App
Store exceeded that from games for the first
time in May 2022. By June, 50.3 percent of
spending came from non-games. Five years ago,
games accounted for more than two-thirds of total
spending on the U.S. App Store.
Spending in non-games has grown at more than
twice the rate as games, with non-games
achieving a compound annual growth rate of 40
percent since June 2014, compared to less than
20 percent for games.
61 © 2022 Sensor Tower Inc. – All Rights Reserved
0%
25%
50%
75%
100%
Jan-14 Jan-15 Jan-16 Jan-17 Jan-18 Jan-19 Jan-20 Jan-21 Jan-22
+23.8%
from non-games in January 2014
+50.3%
from non-games in June 2022
Consumer Spending Market Share for Games vs. Non-Games

0
2
4
6
8
10
12
Q2 2016 Q2 2019 Q2 2022
>$50M
0
100
200
300
400
500
Q2 2016 Q2 2019 Q2 2022
>$1M
Hundreds of Apps Benefit from U.S. Subscription Boom
Number of App Store Apps (Excluding Games) with more than $1 Million in U.S. Consumer Spending
Number of App Store Apps
The rise of the subscription model on the App
Store and the shift in consumers’ willingness
to make purchases on their phones have
helped hundreds of apps find success in the
U.S. 400 different apps achieved at least $1
million in consumer spending in Q2 2022, with
the vast majority relying on subscriptions as their
primary in-app purchases.
In Q2 2022, 61 App Store apps had at least $10
million in U.S. consumer spending—more than
the number of apps that had $1 million back in
Q2 2016. The growth has been strong across the
board, with the number of apps achieving $50
million in a quarter also rising 7x.
62 © 2022 Sensor Tower Inc. – All Rights Reserved
0
10
20
30
40
50
60
70
Q2 2016 Q2 2019 Q2 2022
>$10M
Note Regarding Consumer Spending Estimates
Our estimates include worldwide revenue for iPhone, iPad,
and Google Play for Apr. 1, 2016 through Jun. 30, 2022. We
report gross revenue (including the cut for Apple or Google).
Android estimates do not include third-party stores. 7 4 1 400 195 50 61 21 8

Miniclip’s acquisition of Subway Surfers was a major move in the mobile gaming space
due to the title’s long-lasting presence as a top game as well as its recent success.
●Subway Surfers has been the world’s most installed mobile game since the start of
2014 with more than 1.8 billion downloads across the App Store and Google Play.
●Subway Surfers’ success also surged ahead of its acquisition as it became the top
mobile game globally by downloads with its highest total since at least 2014 in Q2
2022. The titles consumer spending also spiked in May.
●With the acquisition of Subway Surfers, Miniclip adds one of the world’s largest titles
with a strong presence across the globe. In Q2 2022, Subway Surfers was the top mobile
game by downloads in North America, Europe, and Oceania, and it ranked third in Asia.
Stories of the Quarter:
2. Subway Surfers was a Global Success in Q2
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Subway Surfers
Candy Crush Saga
Garena Free Fire
PUBG Mobile
My Talking Tom
8 Ball Pool
Temple Run 2
Clash of Clans
My Talking Angela
Ludo King
0 500M 1.0B 1.5B 2.0B
Subway Surfers
Miniclip
Candy Crush Saga
King
Garena Free Fire
Garena
PUBG Mobile
Tencent
My Talking Tom
Outfit7
8 Ball Pool
Miniclip
Temple Run 2
Imangi Studios
Clash of Clans
Supercell
My Talking Angela
Outfit7
Ludo King
Gametion
Miniclip Acquires the World’s Most Installed Mobile Game
Worldwide downloads between 2014 and H1 2022, App Store and Google Play
Note Regarding Download Estimates
Our estimates include worldwide downloads for iPhone,
iPad, and Google Play for Jan. 1, 2014 through Jun. 30, 2022.
Apple apps and Google pre-installed apps are excluded.
We report unique installs only. Android estimates do not
include third-party stores.
64 © 2022 Sensor Tower Inc. – All Rights Reserved
Worldwide Downloads
No mobile game has had more downloads
across the App Store and Google Play since
2014 than Subway Surfers with 1.8 billion. This
total was more than half a billion ahead of the
second game over this period, Candy Crush Saga.
No doubt intrigued by Subway Surfers’ long-
standing dominance as well as its recent
reemergence as the top mobile game, Miniclip
acquired publisher Sybo in late June 2022.
Miniclip joins Outfit7 as the only publisher with
two of the top 10 mobile games by downloads
since 2014. 916M 1.8B 747M 750M 790M 833M 976M 1.1B 1.2B 1.3B

Subway Surfers was a Global Sensation in Q2 2022
Subway Surfers’ rank among games by Q2 2022 downloads in each region, App Store and Google Play
Note Regarding Download Estimates
Our estimates include worldwide downloads for iPhone,
iPad, and Google Play for Apr. 1, 2022 through Jun. 30, 2022.
Apple apps and Google pre-installed apps are excluded.
We report unique installs only. Android estimates do not
include third-party stores.
65 © 2022 Sensor Tower Inc. – All Rights Reserved
No. 1
in North America
9.7M Downloads

No. 3
in Asia
33.2 Downloads

No. 1
in Europe
14.9 Downloads

No. 2
in Latin America
17.3M Downloads

No. 1
in Africa
4.5M Downloads

No. 1
in Oceania
925K Downloads

No. 1
in Middle East
1.8M Downloads

Subway Surfers
Miniclip
Downloads by Region
In addition to its consistent popularity over
nearly a decade, Subway Surfers had a huge
quarter across the globe, ranking as the top
mobile game by downloads in Q2 2022. The
title was dominant across the globe, leading all
games by adoption in North America, Europe, the
Middle East, Oceania, and Africa.
Even in the regions where Subway Surfers was
not the top game it still managed to rank
among the top three. Its more than 33 million
downloads in Asia ranked third behind Garena
Free Fire and Ludo King, and it was second
behind Garena Free Fire in Latin America.

Subway Surfers Provides a Boost to Miniclip’s Portfolio
Market share for Miniclip’s mobile games in H1 2022
66 © 2022 Sensor Tower Inc. – All Rights Reserved
Downloads
0% 25% 50% 75% 100%
Subway Surfers 8 Ball Pool Carrom Pool Bubble Shooter Football Strike Other
Consumer Spending
0% 25% 50% 75% 100%
8 Ball Pool Subway Surfers Ultimate Golf Football Rivals Bubble Shooter Other
Total:
472M
Total:
$194M
$0
$2M
$4M
$6M
Jan-14 Jan-15 Jan-16 Jan-17 Jan-18 Jan-19 Jan-20 Jan-21 Jan-22
Subway Surfers Monthly Worldwide Consumer Spending
Worldwide Downloads & Spending
One of the largest mobile game publishers got
even bigger with Miniclip’s acquisition of Sybo.
Including Subway Surfers, Miniclip was sixth in
worldwide mobile game downloads in Q2 2022,
only behind developers like Supersonic Studios,
Azur Interactive, and AppLovin.
Miniclip may be interested in Subway Surfers
for its consumer spending potential as well.
Subway Surfers revenue spiked in May 2022 prior
to the acquisition. With such as large user base,
even incremental improvements in monetization
could result in rapid revenue growth. 36% 4% 6% 10% 13% 31% 38% 4% 6% 7% 8% 37%

A massive quarter for Travel apps in Q2 is a positive sign leading into the summer
holidays in the United States and in Europe.
●Travel apps achieved record high downloads in Q2 2022 in both the United States and
United Kingdom. As installs typically climb again in the third quarter during the peak of
summer travel, expect an even greater total next quarter.
●Airlines in particular have seen mobile adoption surge, with downloads in both the
U.S. and U.K. up more than 30 percent compared to Q2 2019 before the pandemic.
Despite being slow to reopen in 2021, airline app installs in the U.K. have fully caught back
up to their pre-COVID pace.
●Consumers cannot wait to get back to attending concerts and sporting events in the
U.S. The top five ticketing apps combined for more than 10 million downloads in Q2 2022,
up more than 70 percent from Q2 2019.
Stories of the Quarter:
3. The Summer Holidays are Back
67 © 2022 Sensor Tower Inc. – All Rights Reserved
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0
20M
40M
60M
80M
100M
120M
Q1 2016 Q4 2016 Q3 2017 Q2 2018 Q1 2019 Q4 2019 Q3 2020 Q2 2021 Q1 2022
Q2 Other
Travel Installs Reached New Highs in Q2 2022
Quarterly Travel Category Downloads in the U.S. and U.K., App Store and Google Play
Quarterly Downloads
Travel apps in the U.S. surpassed 100 million
downloads for the first time in Q2 2022,
signaling that travel is finally back following
the COVID-19 pandemic. Downloads were up 22
percent year-over-year and were way higher than
in Q2 2020 at the start of the pandemic.
The U.K. has seen a similar, if even more
extreme trend, with Travel installs reaching 28
million in Q2 2022. The U.K. remained more
cautious relative to the U.S. in 2021, meaning
installs did not fully bounce back until 2022.
Travel app adoption came roaring back in Q2
2022, up 75 percent year-over-year.
68 © 2022 Sensor Tower Inc. – All Rights Reserved
0
5M
10M
15M
20M
25M
30M
Q1 2016 Q4 2016 Q3 2017 Q2 2018 Q1 2019 Q4 2019 Q3 2020 Q2 2021 Q1 2022
Q2 Other
United States United Kingdom
Note Regarding Download Estimates
Our estimates include worldwide downloads for iPhone,
iPad, and Google Play for Jan. 1, 2016 through Jun. 30, 2022.
Apple apps and Google pre-installed apps are excluded.
We report unique installs only. Android estimates do not
include third-party stores.

0
5M
10M
15M
20M
Q1 2016 Q3 2016 Q1 2017 Q3 2017 Q1 2018 Q3 2018 Q1 2019 Q3 2019 Q1 2020 Q3 2020 Q1 2021 Q3 2021 Q1 2022
Downloads
Pre-COVID Growth
Consumers Flocked to Airports this Summer
Quarterly Downloads for Top Airlines in the U.S. and U.K., App Store and Google Play
Quarterly Downloads by Country
Airlines in particular saw a remarkable
comeback entering the summer holidays. After
downloads declined more than 70 percent year-
over-year in the U.S. and more than 80 percent in
the U.K. in Q2 2020, installs are back up past pre-
pandemic levels.
In Q2 2022, downloads for top airline apps in the
U.S. were up 37 percent compared to Q2 2019,
while in the U.K. they were up 32 percent. In the
U.K., airline app downloads have actually
caught back up to the pre-pandemic pace.
While they have not quite achieved this in the
U.S., this was mostly due to the relatively high
growth rate in the U.S. prior to the pandemic.
69 © 2022 Sensor Tower Inc. – All Rights Reserved
0
500K
1.0M
1.5M
2.0M
2.5M
Q1 2016 Q3 2016 Q1 2017 Q3 2017 Q1 2018 Q3 2018 Q1 2019 Q3 2019 Q1 2020 Q3 2020 Q1 2021 Q3 2021 Q1 2022
Downloads
Pre-COVID Growth
United States United Kingdom
Note Regarding Download Estimates
Our estimates include worldwide downloads for iPhone,
iPad, and Google Play for Jan. 1, 2016 through Jun. 30, 2022.
Apple apps and Google pre-installed apps are excluded.
We report unique installs only. Android estimates do not
include third-party stores. Projected pre-COVID growth is
based on the 2016-2019 CAGR.

Demand for Attending Events in Person is Back
U.S. Downloads for the Top Five Ticketing Apps Each Q2, App Store and Google Play
0
2M
4M
6M
8M
10M
12M
Q2 2018 Q2 2019 Q2 2020 Q2 2021 Q2 2022
U.S. Downloads in Q2
U.S. consumers are clearly anxious to return to
concerts and sporting events this summer. The
top five ticketing apps surpassed 10 million U.S.
downloads in Q2 2022, up from just 3.5 million a
year ago and less than a million at the start of the
COVID-19 pandemic.
The ticketing app space is not quite the same
as it was going into the pandemic. While most
of the top apps are the same, AXS as emerged as
a major player while StubHub declined.
Note Regarding Download Estimates
Our estimates include worldwide downloads for iPhone,
iPad, and Google Play for Apr. 1, 2018 through Jun. 30, 2022.
Apple apps and Google pre-installed apps are excluded.
We report unique installs only. Android estimates do not
include third-party stores.
70 © 2022 Sensor Tower Inc. – All Rights Reserved
1
2
3
4
5
Top Five Apps Each Quarter
Ticketmaster
StubHub
Gametime
Eventbrite
SeatGeek
Ticketmaster
AXS
Eventbrite
Gametime
SeatGeek
Ticketmaster
Eventbrite
AXS
Gametime
SeatGeek
Ticketmaster
Eventbrite
SeatGeek
StubHub
Vivid Seats
Ticketmaster
Eventbrite
StubHub
SeatGeek
Gametime
Q2 2018 Q2 2019 Q2 2020 Q2 2021 Q2 2022 10.1M 3.5M 902K 5.9M 4.7M

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